Digital Media Insights Q1

2019 is a distant memory now, and it really has been a huge year for marketing. There have been some major changes to both tech and attitudes in the wake of GDPR and PECR. How marketers deliver and consumers digest marketing needs to be more relevant and transparent than ever before. Not to mention the countless Google updates that have impacted almost everyone across the web. We’ve all come a long way since 2010, but that’s no reason to stop striving to deliver the best, and disrupt the conventional. 

And so we enter a new year – and a new decade no less – the roaring twenties are upon us once again, and with it comes a whole host of new ideas, new opportunities, and new challenges to overcome. Here at 26, we believe in the power of staying ahead of the curve, and doing this cohesively. Being aware of how the industry can change so much in such a short space of time is how you can stay ahead. 

Our digital acquisition specialists from across our agency will be passing on some of their expert knowledge from across search and media. So now, every quarter, we’ll be looking to provide you with all important updates through our Digital Media Insights piece. 

In our Q1 2020 edition we share 15 insights covering things like:

• Making a difference in digital with forward thinking attribution 
• Why tapping into the Asian affiliate market is a no-brainer  
• Streamable media as a stand-out option for your branding budget
• New ways to target with your PPC campaigns 
• Contextual relevancy in SEO and how to keep climbing the ranks
• Why your communications campaigns could be benefitting from the fastest growing social media app

Sound good? You can download your free copy here.  

Don’t hesitate to reach out if you have any questions or need a helping hand in achieving the best for your business in 2020 and beyond.

The Author

Alex Jackson, Display Manager

Alex is part of the Display team at 26. His work benefits from his previous background working in Affiliates. Utilising his experience in both channels, he combines data and analysis with creativity and out-of-the-box thinking to help his campaigns flourish and to ultimately drive performance for his clients.